Premier Aesthetics Scales with Credit Line

Arizona spa company secured $350K line of credit to expand locations and inventory, achieving 45% revenue growth and opening two new facilities within 18 months.

William E. Whitmore, Owner & Spa Director of Premier Aesthetics & Wellness a personal-services business in Arizona standing naturally

Executive Summary

Premier Aesthetics & Wellness, a thriving Arizona personal-services company, faced rapid demand that exceeded their single-location capacity. The ownership team sought capital to expand operations while maintaining service quality and cash flow stability. A $350,000 business line of credit provided the financial flexibility needed to execute their growth strategy.

The Challenge

Limited working capital to simultaneously fund inventory, staffing, and facility buildout for expansion
Seasonal revenue fluctuations affecting cash flow consistency for traditional loan repayment schedules
Need to maintain service quality while scaling from one to three locations across the Phoenix area

The Solution

Premier Aesthetics selected a $350,000 business line of credit for its flexible, draw-as-needed structure that aligned with their expansion timeline and seasonal business patterns. Unlike a traditional term loan requiring immediate deployment of capital, the line of credit allowed the company to access funds strategically over their 18-month expansion plan.

The company deployed capital across three key initiatives: securing deposits and buildout costs for two new spa locations ($185,000), purchasing high-end treatment equipment and furnishings ($95,000), and maintaining a working capital reserve for payroll and inventory during the scaling phase ($70,000). The revolving nature of the credit line enabled them to repay borrowed amounts during peak seasons and redraw for ongoing operational needs.

William E. Whitmore, Owner & Spa Director
"The line of credit gave us the flexibility to invest in new locations and premium equipment without disrupting our daily operations. It's been transformational for our growth strategy."

The Outcome

Revenue increased 45% year-over-year, reaching $1.2M annually by month 18
Expanded from 1 location to 3 locations across Scottsdale, Tempe, and central Phoenix
Grew team from 8 to 22 full-time and part-time wellness professionals with consistent service ratings above 4.8/5.0

Conclusion

The $350,000 line of credit proved instrumental in transforming Premier Aesthetics from a single-location operator into a three-location regional brand. By providing flexible access to capital, the credit facility enabled strategic, measured growth without overextending the business.

Looking Forward

Premier Aesthetics is now evaluating a second line of credit to fund a fourth location and develop a signature product line for retail distribution. Management attributes 40% of their success to having reliable, flexible financing that grew alongside their business needs rather than forcing growth into restrictive debt schedules.